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Fitness Together Fitness Together

Fitness Together Frequently Asked Questions

Learn More About Our Personal Training Franchise

Ready to make your mark in the thriving fitness industry with a franchise focused on transforming lives through personalized training? Our Fitness Together franchise opportunity combines a proven business model with the reward of helping clients achieve their health and wellness goals every single day.

As you consider our brand, you’ll likely have questions about what it takes to succeed as a franchise owner. From understanding the initial investment to learning about our comprehensive training programs, these frequently asked questions provide the essential information you need

If you have additional questions not covered below, contact us today. We're here to help you discover if Fitness Together is your perfect franchise match.

  • General Information

    • Fitness Together has been in business for 25 years. With over two decades of experience and more than 90 locations, we've refined our approach to personal training and franchisee support. Our track record demonstrates stability and staying power in the fitness industry, giving you confidence as you build your business.
    • We look for business-minded franchisees who are passionate about fitness, community, and helping others achieve their health and wellness goals. You should be people-oriented with strong interpersonal skills, system-focused, and ready to work on the business while building meaningful local connections. Successful owners are competitively driven, committed to delivering personalized attention, and eager to create community impact through grassroots engagement and quality service.
    • No, previous fitness or personal training experience is not required to own a Fitness Together franchise. While a passion for fitness and wellness is essential, we look for franchisees with strong business acumen, leadership skills, and a genuine enthusiasm for helping others succeed. Your primary role is to work on the business, building relationships in your community, and managing operations. Certified trainers deliver expert coaching to clients, though some owners choose to become certified and train clients as well.

  • Getting Started & Investment

    • The total initial investment ranges from $221,500 to $524,500. This investment covers your franchise fee, real estate improvements, equipment, initial inventory, insurance, training, marketing, and working capital. Your actual investment depends on factors like location, studio size, and local market conditions.
    • To qualify for a Fitness Together franchise, you need a liquid capital of $150,000 and a net worth of $350,000. These requirements ensure you have the financial foundation to launch and sustain your studio through the initial growth phase.
    • We do not offer direct or indirect financing. Franchisees must secure their own financing through traditional lenders, SBA loans, or other funding sources. Our team provides guidance on preparing your financial documents and connecting with lenders experienced in franchise financing.
    • Most franchisees complete the process in 6 to 12 months from signing the franchise agreement to grand opening. This timeline includes territory approval, site selection, lease execution, buildout, staff hiring, training, and pre-opening marketing activities.
    • The average annual studio gross is $484,000 across all open studios. Top-performing studios in the upper third generate approximately $844,000 annually. The average monthly gross is $41,000, and our top 10 studios have achieved a year-over-year sales increase of 8.2%. These figures reflect the potential for strong, recurring revenue through our membership and package model.

    • The pre-approval process includes:

      • Franchise Application: Basic information, including your contact details, location interest, and franchise territory preferences, along with an initial financial snapshot of assets, liabilities, and net worth.
      • Personal Financial Statement (PFS): A detailed breakdown of your assets (cash, investments, real estate, retirement accounts, vehicles), liabilities (mortgages, loans, credit card debt, other obligations), net worth (assets minus liabilities), and liquid capital (readily accessible cash or cash equivalents for initial fees and working capital).

      This process helps us understand your financial readiness and ensures a strong foundation for your franchise investment.

    • Yes. We offer a 20% discount off the initial franchise fee for both veterans and minority candidates. We're proud to support diverse entrepreneurs who are passionate about making a difference in their communities. These incentives reflect our commitment to creating opportunities for dedicated individuals from all backgrounds to build successful businesses while transforming lives through fitness.
    • The initial franchise fee of $40,000 includes part of our general operating funds and supports the comprehensive resources provided to you, including access to our brand, training programs, proprietary systems, operational support, and ongoing guidance from our franchise development team.

  • Training & Support

    • We provide comprehensive training covering operations, marketing and branding, administration and IT, and franchise growth strategies. Our support includes a dedicated franchise development team, real estate assistance, IT integration, new store opening support, marketing and media profiles, exclusive studio training, and access to our network of seasoned professionals.

  • Location & Real Estate

    • No, you are not required to live in the market where you open your Fitness Together location. Many successful franchisees manage their studios from nearby areas while maintaining regular involvement in their business and community.

  • Operational Details

    • Ongoing fees include a 6% royalty fee and a 2% National Ad Fund fee, both based on gross receipts. Average monthly marketing expenses range from $1,000 to $2,500, supporting ongoing brand development, national marketing campaigns, technology platforms, and continued franchisee support services.
    • Staffing varies depending on studio size and client volume. A typical studio requires one general manager to oversee daily operations and four to seven trainers to deliver personalized workout programs to clients. As your client base grows, you may add additional trainers and support staff.